ABM · case study
$1.2M Pipeline in 90 Days from Verticalized ABM
The challenge
AMCS needed measurable enterprise pipeline quickly in complex industrial and fleet/logistics verticals, while legacy content and outbound prioritization underperformed.
How the work unfolded
1. Designed end-to-end ABM framework; rebuilt vertical narratives and content; deployed industry-specific paid media campaigns; restructured outbound prioritization with GTM alignment.
Designed end-to-end ABM framework; rebuilt vertical narratives and content; deployed industry-specific paid media campaigns; restructured outbound prioritization with GTM alignment.
The execution
Designed end-to-end ABM framework; rebuilt vertical narratives and content; deployed industry-specific paid media campaigns; restructured outbound prioritization with GTM alignment.
The outcome
Measurable impact across pipeline, efficiency, and growth.
Generated $1.2M qualified pipeline in 90 days
Lifted MQL volume by 35% within 60 days
Improved CRM data quality by ~80% through audits + enrichment
“Generated $1.2M qualified pipeline in 90 days”
AMCS Group
Outcome summary
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